Beauty Business Celebrating 10 Years


Joleen and Kelly Enerson have been making the Rim country more beautiful for 10 years.

The owners and operators of KDJs Beauty Mart & Salon are celebrating the 10th anniversary of the purchase of their business this year. It is a service that brings decades of expertise in the beauty business to Payson residents and their neighbors in surrounding communities.


Joleen Enerson brings decades of beauty business experience to KDJs Beauty Mart & Salon which she runs with her husband, Kelly.

Traveling between Laughlin and Mesa in 1990, Joleen and Kelly Enerson discovered Payson. They spent the night here, woke up and seeing how beautiful it was, the North Dakota couple decided this was the place they wanted to live.

It took them several years, but in January 1994 they moved here from Cavalier in the far northeast corner of North Dakota -- less than 20 miles from the Canadian border.

Joleen had been in the beauty business for almost 40 years, owning and operating a salon for 26 years and serving as a North Dakota State Inspector for the Board of Cosmetology. Kelly farmed, and also owned and operated KDJs Specialties, selling promotional materials to businesses and for special events.

With the move to Payson, the couple bought the beauty mart from its founders, Earl and Ramona Conrad, and renamed it KDJs Beauty Mart & Salon.

While Joleen ran the business, Kelly went into sales for Prestige Homes and helped at the shop when he could.

"As KDJs Beauty Mart & Salon began to prosper, Kelly was needed here on a regular, full-time basis," Joleen said.

She said she had not retailed many products in her beauty salon in North Dakota, "But I always wanted my own retail business. When I was a little girl, I always wanted to have my own cash register," she said, laughing at the memory.

The Enersons carry about 25 different product lines and if they don't have something a customer wants, they generally can order it and they are willing to ship products. Kelly picks up stock from their supplier in the Phoenix area every week.

KDJs Beauty Mart & Salon has hair care products, skin care supplies, nail goods, body care, wigs and hairpieces, and some supplies for beauty shops. Some of the most popular lines are Matrix, Paul Mitchell, Redken and Nexxus. Of everything they carry, hair care products are what move the most, Kelly said.

"It's growing every year. We see a lot more new customers," Joleen said.

"We both enjoy working with the public," Kelly said. "We have some good, loyal customers from all over the Rim country."

KDJs Beauty Mart & Salon retail side is open from 9:30 a.m. to 5:30 p.m., Monday through Friday, and the salon side is open by appointment. Located at 200 W. Frontier Street, Suite F, call (928) 472-7103 or (928) 472-9561 for more information.

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