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Financial adviser hosts “Take Stock in the Market” seminar

Rim Country Edward Jones financial adviser G. Scott Flake will host a free, 60-minute educational seminar titled “Take Stock in the Market” at 10 a.m., Tuesday, Nov. 9 at Good Samaritan Society Majestic Rim, 310 E. Tyler Parkway.

During the upcoming seminar, participants will learn about basic stock terminology, as well as time-proven stock strategies created to help investors reach their financial goals.

Business Buzz seminar covers charitable gifting

Donating and contributing your financial assets to family and organizations with Scott Flake of Edward Jones and Grant Walker with Jackson White & Associates.

The presentation is free and will include:

• What assets one can gift and when.

• How your financial assets support your family members and institutions.

• How to maximize the benefits of the gift for both the donor and recipient.

• How to incorporate charitable gifting into estate planning.

• How local nonprofits and churches benefit from financial gifts.

The seminar will be held from 10 a.m. to 11:30 a.m. at Good Samaritan Society Majestic Rim, 310 E. Tyler Parkway.

Reservations are required for lunch, which is $8 and includes soup, salad and beverage.

Call (928) 474-9312 by Nov. 16 to reserve a spot.

Business Buzz is sponsored by the Rim Country Regional Chamber of Commerce and Northern Gila County Economic Development Corporation.

Realty Executives International first to launch Tag technology

Realty Executives International, Inc. announces the launch of its newest marketing-technology program which offers home buyers and sellers a unique real estate search experience through the use of Microsoft Tag technology.

Realty Executives agents and brokers are incorporating tags (unique graphic codes similar in function to a bar code) into various marketing materials such as property signs, print advertisements and brochures.

Each tag drives consumers to a unique landing page, allowing them to view content such as virtual tours, property listings or registration forms.

The Tag technology allows consumers to react and respond immediately by scanning the code with a Smartphone.

“We know that 93 percent of prospective home buyers use the Internet to search for real estate,” said Glenn Melton, chief executive officer of Realty Executive International. “So we are using technology to engage our clients where they feel most comfortable — online.”

The company is able to implement and manage this marketing program throughout the entire Realty Executives International network through its proprietary Realty Executives TagManager Console powered by Microsoft.

The console takes all of the steps in order to utilize the Tag technology — printing yard signs, creating virtual tours, e-mail marketing — into one management dashboard.

The Tag program is just one element of the company’s overall Technology Initiative which plans out to 2020 led by the company’s chief technology officer, Darrell Smith, notably the co-founder of one of the top 10 most downloaded apps in history.

According to Smith, Tag technology is the next step in the evolution of real estate.

“We are making significant investments in online technology platforms,” said Rich Rector, owner and executive chairman of Realty Executives International, Inc. “Our executives (real estate agents) are the go-to Realtors of choice because they are always ahead of the curve.”

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